Not too long ago, in 2007, Vodafone and Safaricom (Kenya’s largest mobile network operator) launched mPesa – a money transaction service for the unbanked. mPesa, allowed for easy transferring of money from one part of Kenya to another by just using a mobile phone. Mobile phones, devices used for sending text messages and calls, were now facilitating complex financial transactions, saving users an incredible amount of time and effort. A study suggested that incomes increased by 5-30 percent for all Kenyan households that adopted mPesa. To date, 17 million Kenyans use mPesa, which results in the transfer of funds equivalent to about 25 percent of Kenya’s GDP. This mobile banking solution created a new wave in the way the world approached the financial inclusion challenge.